CapLead logo

Built for contractors who meet homeowners in person

Stop Letting Job-Site Leads Go Cold.

CapLead helps contractors turn in-person estimate interest into booked follow-up. Homeowners scan your QR code, opt in, and get automatic texts while your crew keeps working.

30-day guarantee Live in 7–10 days Zero manual follow-up
Homeowner scanning a CapLead QR code to text a contractor
CapLead logoCapLead

Done-for-you setup

We build the page, QR, and sequence

Permission-based SMS

Homeowner opts in before any text

Carrier compliance handled

A2P registration done for you

30-day money-back guarantee

No long-term contract

See It In Action

See CapLead in Action

Watch how a simple QR scan becomes an automated conversation that books more jobs.

Keyboard shortcuts while playing: Space or K play/pause · ← → seek 5s · M mute · F fullscreen.
Read the demo transcript
  1. A homeowner scans a CapLead QR code with their phone.
  2. An automated SMS is sent within seconds: "Thanks for stopping by — reply YES to schedule."
  3. The lead replies YES. CapLead logs the reply and alerts the contractor instantly.
  4. The CapLead dashboard updates with the new hot lead, ready to book.

391%

higher conversion when contacted within minutes

98%

SMS open rate vs 20% for email

78%

of buyers choose the first business that responds

100%

automated — zero staff required

The Conversation, End-to-End

From scan to booked — in three messages.

Touch 1 — Immediate

Today 9:41 AM

CapLead

Hey Sarah! Thanks for stopping by today. Reply YES and we'll get your estimate scheduled. — Mike @ ProRoofing

Lead Reply

Today 10:43 AM

Sarah Johnson

Yes please — Tuesday afternoon works for me.

🔥 Hot Lead Alert

Today 11:44 AM

CapLead

🚀 NEW LEAD! Sarah Johnson replied YES and wants to book. Tap to view.

Core Use Case

From Job-Site Conversation to Booked Estimate

1

A homeowner sees your work

Roof tear-off, new unit on the pad, a truck parked in the driveway — someone nearby is already interested.

2

They scan your QR code

Truck decal, yard sign, door hanger, or the estimate folder you just handed them.

3

They opt in on your branded page

Name and mobile number, your logo, clear SMS consent language. Ten seconds, no app.

4

CapLead follows up automatically

First text within 5 minutes, then 24 hours, then 72 hours — while your crew keeps working.

5

They reply when they're ready

Questions about price, timing, or scheduling come back as a normal text message.

6

You get alerted and book the estimate

A hot lead alert hits your phone with their name, number, and message so you can call back warm.

Contractor showing a CapLead QR card to a homeowner
Service van with a CapLead QR decal

How It Works

Four steps. Zero effort.

1

Place Your QR Code

At your job site, event table, or front desk.

2

Lead Scans & Opts In

They enter name and phone on your branded page.

3

CapLead Follows Up Automatically

3 timed SMS messages sent in their name.

4

Get Instant Hot Lead Alerts

When a lead replies to any follow-up, their message is forwarded to your phone instantly. Call them back while they're warm.

Your go-live timeline depends on 4 things

Onboarding accuracy

Correct EIN and legal name = no delays

Policy pages

Privacy policy + terms must be live

URL alignment

Domain must reflect your business name

A2P approval

A2P 10DLC carrier registration — we handle everything

Most of our clients are fully live and capturing leads within 3 weeks. We'll keep you updated every step of the way.

Where To Use It

One QR code. Everywhere you already are.

Truck decals

Yard signs

Job-site signage

Business cards

Door hangers

Estimate folders

What's Included

Everything set up for you.

Branded QR code assets

Print-ready files for decals, signs, cards, and folders.

Branded lead capture page

Your logo, your trade, compliant opt-in language.

Automated SMS follow-up

Timed sequence at 5 minutes, 24 hours, and 72 hours.

Hot-lead reply alerts

Instant text and email the moment a homeowner replies.

Carrier-compliance support

A2P 10DLC brand and campaign registration handled for you.

Monthly reporting

Scans, opt-ins, replies, and follow-ups sent.

Lead-data export

Your leads are yours — export to CSV any time.

Follow-Up Sequence

Your Leads Never Go Cold

1

Immediate

within 5 min

First touch — highest conversion window

2

24 Hours

next morning

Morning follow-up — still warm and timely

3

72 Hours

day 3

Peak reply-rate window — data-proven sweet spot for service businesses

Timing based on Velocify and CTIA conversion research across service industries. 3 touches in 72 hours outperforms longer sequences for in-person leads.

Setup Timeline

Why Toll-Free First? Speed Without Skipping Compliance.

Every CapLead system goes through carrier verification — toll-free registration typically clears in days, not weeks, versus 2–4 weeks for local numbers. We default to toll-free so you're capturing and following up on leads fast, with the same carrier-verified deliverability. Want a local number too? Add it anytime — it runs in parallel without interrupting your toll-free system.

1

Days 1–3

We build your landing page, QR code, and SMS system

2

Days 3–8

Toll-free verification (we handle everything)

3

Days 7–10

You're live — automated follow-ups running 24/7

Most of our clients are fully live and capturing leads within 7-10 business days.

Monthly Reports

You'll Always Know What's Working.

Automatic monthly lead reports delivered to you, your client, and whoever else needs to see the numbers.

Every month on the 1st, CapLead sends a branded performance report covering every lead your QR system captured — total leads, SMS delivery rate, and a full CSV of every submission. The report is automatically sent to your admin email, your client's email, and any optional CC address you configure per deployment. No logging in. No manual pulls. Just proof that the system is working, in your inbox every month.

Auto-Delivered on the 1st

Leads + Delivery Rate

Admin, Client + CC Included

Each deployment can be configured with a unique client email and optional CC address. Reports are fully branded and arrive from your domain.

Dedicated Toll-Free Number, Live in Days — Not Weeks

Every client gets a dedicated toll-free number for fast, reliable delivery — typically verified and live within 7–10 business days. Want a local area-code number too? Add it anytime — most clients start with toll-free and upgrade once they're already capturing leads.

Your Monthly Lead Report — Delivered Automatically

Every month, CapLead emails you a complete list of every lead captured — name, phone, date, and follow-up status. Your list, your asset, forever.

Before CapLead

Job-site leads slip through the cracks.

  • Business cards that end up in a truck console or a junk drawer
  • Paper notes and scribbled numbers from the job site
  • "I'll call you later" — and later never comes
  • Follow-up forgotten while your crew is on the next job

After CapLead

Automated. Consistent. Booked.

  • QR capture on your truck, yard sign, or estimate folder
  • Branded opt-in page the homeowner completes in 10 seconds
  • Automated SMS sequence at 5 minutes, 24 hours, and 72 hours
  • Reply alerts straight to your phone — every lead followed up

Built For

Trades that quote jobs on the driveway.

Roofing

HVAC

Electrical

Plumbing

Landscaping

Construction

Remodeling

Painting

Restoration

Contractor service van branded with CapLead
Contractor showing a CapLead QR card to a homeowner

Why CapLead wins

Feature
Manual Follow-Up
CapLead
Time per lead
5–15 min
0 min
Follow-up rate
~30%
100%
Consistency
Depends on mood
Always
Cost per follow-up
Your time
~$0.01
Scales with volume
No
Yes

Built to be trusted.

Secure

Encrypted at rest & in transit

SMS Compliant

A2P 10DLC registered

Cloud Hosted

99.9% uptime

Reliable

Carrier-verified delivery

Fast Setup

Live in 7–10 days

Business Ready

Built for service pros

Pricing

Simple pricing. No surprises.

One-time setup covers everything — landing page, QR code, A2P registration, and your dedicated SMS numbers. Monthly fee covers messaging, maintenance, and support.

30-Day Lead Guarantee

Zero leads captured in 30 days? Full refund. No questions.

CapLead QR code demo — scan with your phone to see the SMS lead follow-up opt-in flow

Try it live

Scan to see CapLead in action

Point your phone camera at the QR code to experience the exact opt-in flow your leads will see.

Starter

$147
one-time setup
Then $49/month
Single follow-up at 24 hours
  • Complete system build and deployment
  • Branded landing page on your subdomain
  • Up to 200 leads/month
  • 1 dedicated toll-free number included
  • QR code delivered (PNG + SVG)
  • End-to-end tested before handoff
  • Email support included
  • Monthly lead report — emailed to you

30-day money-back guarantee

Typical go-live: 7–10 business days

Most Popular

Growth

$247
one-time setup
Then $69/month
3-Touch Drip — Immediate, 24hr, 72hr
  • Everything in Starter
  • 3-touch automated drip — 5 min, 24 hours, and 72 hours (peak conversion window)
  • Proven to outperform single-touch by 3x
  • A2P 10DLC registration handled for you
  • Custom branded landing page
  • Hot lead alert — instant reply forwarding to your phone
  • SMS copy optimization
  • Priority support
  • Monthly lead report — you + client + CC

30-day money-back guarantee

Typical go-live: 7–10 business days

Pro

$347
one-time setup
Then $97/month
Custom Sequence + Hot Lead Alerts
  • Everything in Growth
  • 1 toll-free number (live in 7-10 business days) + 1 local 10DLC number (live in 2–4 weeks, runs in parallel)
  • Custom drip timing — you define it
  • Up to 7 automated follow-up touches
  • Multiple locations or campaigns
  • Full white-label under your brand
  • CRM or webhook integration
  • Dedicated onboarding call
  • SLA-backed support
  • Custom branded monthly report

30-day money-back guarantee

Typical go-live: 7–10 business days on toll-free; local number follows in 2-4 weeks

Hot Lead Alert

+$29/month

Add instant reply forwarding to any plan. The moment a lead responds to your follow-up, their message hits your phone. Included free in Growth and Pro.

Local Number Upgrade

+$97 one-time, +$10/month

Add a local area-code number alongside your toll-free number. Your toll-free system stays live and active the entire time — the local number simply joins once its 2–4 week carrier registration completes.

Single Touch
3-Touch Drip
Custom 7-Touch
5-minute hot response
24-hour follow-up
72-hour peak reply touch
Custom timing

Add-on Service

CapLead Managed Policy Pages

We build and host your privacy policy, terms page, and business hub on caplead.app — no domain or DNS setup required.

Business hub page
Privacy policy and terms
Carrier verified compliant

$247 one-time for Starter clients

Included automatically in Growth and Pro plans.

Not sure which option is right for you? Reply to your welcome email and we will advise before setup begins.

Add-on

Managed Pages

Want a cleaner URL? We'll host your opt-in page on a custom subdomain or your own domain.

Managed Pages Add-On

$247one-time

Available with any plan

  • Custom subdomain on caplead.app — your-business.caplead.app
  • Or use your own domain — connect.yourbusiness.com
  • We handle all DNS configuration and SSL
Add at signup

Carrier-Verified Before We Send

Every number on our platform goes through the same federal carrier verification process used by enterprise SMS platforms. We don't skip it.

Setup Takes 2–4 Weeks. On Purpose.

That window is A2P 10DLC carrier compliance — the federal process that keeps your texts out of spam and your business protected. We build everything while the carriers review.

Your Audience Grows While We Verify

Your opt-in page goes live immediately. By the time your first message sends, you're launching to a list that's already waiting.

SMS platforms that skip verification skip accountability. We don't.

Onboarding Checklist

From signup to live QR in 2–4 weeks.

  1. 1

    Kickoff call

    We confirm your branding, target audience, and SMS reminder copy.

  2. 2

    Subdomain & page build

    Your branded opt-in page goes live on your subdomain.

  3. 3

    Number + A2P provisioning

    We assign your dedicated toll-free number and handle carrier compliance registration.

  4. 4

    QR code delivery

    You receive your QR code as both PNG (digital) and SVG (print). Drop it on signage, business cards, vehicle wraps — anywhere.

  5. 5

    End-to-end test & handoff

    We scan, opt in, and verify the SMS fires before going live.

Founder story — Empowered Solutions

Built By Empowered Solutions

A small team obsessed with one thing: making sure no lead is ever missed.

CapLead was built after watching contractors and service pros lose thousands in revenue simply because a business card ended up in the washing machine. We combine QR capture, compliant SMS automation, and instant hot-lead alerts so every conversation you have in the field turns into a real booking opportunity.

Our mission is simple: give the small operator the same follow-up firepower as a national brand — without the app, without the CRM headache, without the manual work.

FAQ

Questions, answered.

CapLead logo

Your next job-site conversation could be your next booked estimate.

Put follow-up on autopilot without adding another task to your crew. We build the branded opt-in page, QR assets, SMS sequence, and handle carrier compliance for you.

30-Day Money-Back Guarantee

Done-For-You Setup

A2P Compliant — Texts That Actually Land

30-day money-back guarantee. Setup begins within 48 hours of onboarding call.